I don’t know how they do it, but I hope they don’t stop!
From Nirav: Ahh. Online work that gives me some inspiration. Check out the latest effort from Stella Artois. They are the king of beers right now. The way video is used on their sites is some of the best I’ve seen. It’s full length movie production quality. 1) The “video effect” pauses between scenes in the first set of movies are seamless. 2) Then make sure you click through to the Le Courage “the world in 1366″ section to learn some beer history and play some games. There too, they’ve created games so well designed and integrated with the story/video that you’re pulled right in to the story.
